‘Old media’ still powerful – Jimenez
UP Mass Communication Department professor Danilo Arao and COMELEC Commissioner James Jimenez both told ‘Primetime’ on ABS-CBN News Channel that while reaching the masses through social media is promising, candidates must never set aside the power of traditional media platforms, or as how they call it, “old media.”
“Internet penetration rate in the country still low. Some voters can’t access the internet,” Arao explains.
Posted on April 2, 2013, in Election Watch 2013, News and tagged #PHVote, ABS-CBN News Channel, COMELEC, Commission on Elections, Election 2013, Eleksyon 2013, Halalan 2013, Media Watch. Bookmark the permalink. 1 Comment.